Emma leads Music & Podcasts Product Activation at YouTube, where she brings music and podcast products to life. Emma started her career at BlackRock, where she created and produced BlackRock's first podcast, The Bid, leading the series to over 1M downloads. Emma is a storyteller and strategist with experience crafting an editorial vision and creating content series -- across podcasting, video, social and web -- to build brands. Outside of work, she runs a New York City food blog on Instagram and is learning ASL